You can negotiate a job offer, and I hope you do. The negotiation doesn’t start when you get the job offer, though – it starts much earlier, when you first bring up the salary topic during the interview process. You’ve got to have a salary target in mind when you start a job search. That means you’ve got to know what you’re worth on the talent market, not in a general way but specifically based on your background and your geography. Use Payscale , Salary and Glassdoor to gauge your going rate on the talent market. All three sites are free, but you’ll have to fill in a bunch of fields with personal data to get the personalized salary G2 you need. In a job search, you’ve got to price yourself like a house. Imagine going to look at a house for sale — you like the house, but there’s no asking price. The owner is puttering in the garden when you visit, and you ask her, “What do you want for the house?” She says “Make me an offer.” You’re going to make a lowball offer, of cou
BUSINESS RESEARCH | BRANDING | ANALYSIS