Each morning from 8:30 to 9:05 AM at our company’s headquarters, in San Francisco, we serve free breakfast to every employee. And I’m not talking about stale muffins and dry bagels. Today I ate a sloppy joe, cheesy scrambled eggs, home fries, crispy bacon, and sausage links. Healthy, I know. Tomorrow, I’m definitely going to grab a yogurt and some fruit. And don’t forget all the vegetarian, vegan, and gluten-free options. After all, this is California. I know what you’re thinking. Free food is the cost of admission to the Silicon Valley tech scene. Our startup, Pivotal, calls the South of Market (SOMA) neighborhood home, alongside companies like Airbnb, Dropbox, Adobe, Slack, Salesforce, and Uber. So, of course, Pivotal serves free, catered meals. It’s just expected. While that’s true, even if no other startup around us served free, catered meals, we still would. To explain why, I first need to explain how Pivotal works. Our approach is ro...