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Navigating the Unknown: Leadership in an Era of Uncertainty

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 Leading through the mists of uncertainty can feel formidable; yet, it unveils a chance to display resilience, adaptability, and visionary leadership. Here are a tapestry of strategies to amplify your prowess in traversing unpredictable realms: Embrace Flexibility and Adaptability Stay Agile: Nurture a malleable work atmosphere that empowers teams to swiftly shift and respond to emerging insights and changing tides. Iterative Planning: Break down long-term visions into smaller, manageable milestones that can be recalibrated as needed, allowing for continual reassessment and evolution. Communicate Transparently Honest Updates: Keep your team apprised of the current landscape, even when the news is less than favorable. Transparency begets trust and ensures collective alignment. Open Dialogue: Foster a space where team members feel emboldened to express their concerns and ideas, enriching insights and uplifting morale. Focus on What You Can Control Identify Priorities: Direct your ene...
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The Right Way To Launch A Successful New Product

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The vast majority of corporate R&D is done by well-established companies investing in relatively low-risk, medium-return, N+1 (next-generation) products. These products and their business models seldom need more than a few tweaks. For development and go-to-market teams the N+1 process is quite routine. The Challenge Problems present themselves on big gambles:  new  products and markets. They bring new technology platforms, customers, use cases, and even channels. Despite the considerable resources and experience that established companies have, new product development is a heavy lift for any team. Additionally, new-product teams – engineers, designers, marketers, and general managers – typically lack the shared, face-to-face customer experiences and layers of data it produces that they have with pre-existing products. To address this, teams buy market research, conduct focus groups, do A-B web testing, and assign a marketer and technologist to interview ...
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