OnePlus today announced it is
partnering with famed concept store colette to release a special all-black
edition of its premium flagship smartphone, the OnePlus 3T colette edition. In
celebration of colette’s 20th anniversary, OnePlus will host a pop-up shop at
the colette store in Paris on March 21. Only 250 of this limited-edition
version of the OnePlus 3T will be available for sale at the one-day pop-up
shop.
“We are constantly striving to
provide OnePlus users with the very best in software and hardware. Now we’re
introducing this striking black version of the OnePlus 3T with colette,
highlighting our focus on beautiful design and the strictest attention to
detail,” said OnePlus founder and CEO Pete Lau. “Our friends at colette
understand refinement and good taste better than anybody, so we’re very proud
to be partnering with them to offer this special edition of our flagship
phone.”
“OnePlus is an exciting brand that is challenging the way people look at
smartphones. We’re happy to be partnering with OnePlus to offer this special
edition of the OnePlus 3T for colette’s 20th anniversary. The OnePlus 3T
colette edition is a gorgeous phone that is sure to draw a lot of attention,”
said Sarah Andelman, co-founder of colette.
The OnePlus 3T has widely been
regarded as one of the top smartphones of the past year, receiving numerous
awards and recognition from media and fans alike. It combines industry-leading
features like Dash Charge, which gives users a day’s power in half an hour,
with 128 GB of storage, 6 GB of RAM, a Qualcomm® Snapdragon™ 821 processor and
the refined Android experience of OxygenOS. Now, OnePlus is offering this
limited-edition smartphone for users who have been craving the sleekest and
most stunning OnePlus device to date.
To celebrate the 20th anniversary
of the world-renowned colette store, OnePlus has teamed up with the iconic
fashion boutique to specially engrave 250 units of the all-black OnePlus 3T
phones with the colette logo. For fans lucky enough to get their hands on this
phone during the pop-up experience at colette’s retail store in Paris on March
21, OnePlus will be offering a free set of the Bullets V2 earphones with each
purchase.
Collaboration between OnePlus and colette extends back to 2015, when OnePlus
held pop-up experiences at colette upon the highly anticipated launch of the
OnePlus 2 and the OnePlus X. Last year they partnered on a pop-up shop for the
OnePlus 3 launch. Each pop-up experience at colette has attracted queues of
hundreds of fans eager to get their hands on the latest OnePlus smartphone.
The exclusive,
colette-engraved black edition of the OnePlus 3T (128 GB) is only available
starting at 11:00 am (GMT +1) on March 21 at the colette store at 213 Rue Saint
Honoré, 75001 Paris, France. Only 250 units will be available and will retail
for EUR 479.
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